Ready for CAE p 17. The Surprising Truth about what Motivates Us. Extra Listening



In this lecture Dan Pink illustrates the hidden truths behind what really motivates us at home and in the workplace. Pink drives home the point (makes clear by special emphasis and tries to convince us) that traditional motivation schemes – namely, bonuses – rarely achieve their intended results. In fact, the bigger the bonus, the bigger the decline in performance. Or so studies show again and again. So what does motivate us? The desire to be self-directed. The will to master something. The hope to make a contribution. It’s all what Pink calls “the purpose motive,” and it’s the stuff that keeps this site moving along.

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